Primorska Beach is located in the famous tourist resort Novalja on the island of Pag. The beach is circular in shape, covered with a combination of fine white gravel and sand. The entrance to the sea is gentle, and the seabed is covered with small stones. The beach is located in the center of Novalja, so top restaurants, beach and coffee bars and other facilities such as shops are at your fingertips. On the beach it is possible to rent straw umbrellas and deck chairs, pedal boats, and there is some natural shade. Primorska Beach is popular with both locals and tourists, and is one of the favorite gathering places for young people.